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Category: Marketing & Engagement Brigade

Jan. 26, 2021

From America’s Strongest Woman to new world record

Army Staff Sgt. Gabriele Burgholzer crushed the world women’s middleweight record in the Mouser Block, hefting a metal box filled with 194 pounds of cast iron plates over her head during the Mammoth Strength Challenge on Jan. 23 in Bowling Green, Kentucky.

Nov. 20, 2020

USAREC seeking Soldiers for new ‘Talent,’ eSports, Warrior Fitness, teams

A search is underway to form The U.S. Army’s Got Talent Team, a new recruiting outreach program, as well as new members to join two other USAREC marquee programs, The U.S. Army eSports Team and the U.S. Army Warrior Fitness Team.

Sept. 30, 2020

U.S. Army Warrior Fitness Team comes out on top at Heart of America

The Army Warrior Fitness Team brought home one event win and four second-place finishes at the Heart of America team competition here Sept. 25-27.

Sept. 3, 2020

Warrior Fitness Team finishes strong at first competition since COVID-19

Soldiers from the Army Warrior Fitness Team captured top honors at the Top of the Box Fitness Competition held here Aug. 28-30.

July 20, 2020

Army esports marketing giveaways include consoles, controllers

The Army eSports Team, a relatively new recruiting outreach initiative, uses giveaways of gaming chairs, consoles and controllers as a tool to generate interest among individuals who may be qualified for a career in the Army.

May 6, 2020

From competition skydiving to sewing masks

On any normal day, Master Sgt. Jennifer Davidson can be found jumping out of airplanes, training with her teammates in competitive skydiving. Davidson, a two-time World Parachuting Champion and Military World Games Champion, puts her skills to the test competing around the globe, showcasing the skill and determination of the American Soldier to the world as a member of the U.S. Army Parachute Team, the “Golden Knights.”

April 27, 2020

U.S. Army Warrior Fitness Team goes virtual

With the majority of physical fitness centers closed across America, the U.S. Army Warrior Fitness Team is bringing its fitness knowledge to the digital space. The team has expanded its virtual outreach to help people maintain a healthy lifestyle while adhering to social distancing requirements.

April 24, 2020

Army neuroscientist tests skills, training on COVID frontlines in NYC

An Army neuroscientist and Mission Support Battalion Soldier is working at the front lines of the COVID-19 response efforts in New York City. Capt. Allison Brager, member of the U.S. Army Warrior Fitness Team, has temporarily been assigned to serve with a team of medical professionals at the Army’s field hospital at the Javits Center.

April 23, 2020

Fort Knox medic volunteers at local health clinic

As America battles COVID-19, one local Mission Support Battalion Soldier is paying it forward by leveraging his Army training and experience as a volunteer at the Elizabethtown (Kentucky) Community Health Clinic.

April 10, 2020

U.S. Army Esports Team expands virtual outreach

While the U.S. Army Esports Team already spends much of its time in the digital space it has increased its online presence in support of current operations. As people work through this period of social distancing, the team is stepping up their game to provide more content and engagement on its digital platforms.

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